Since 2008, I've worked with hundreds of chambers, associations, economic development organizations to implement this value-based membership revenue system often called Tiered Dues. 

When you offer choices of investments and each package contains something that businesses actually WANT, you'll be surprised at how high they are willing to go with their investment. 

If you want to build tiers, you're going to want to keep listening to learn about the BEST value I've ever offered. 

If you still have your fair-share model -- or what I like to call the unfair share model, charging dues by employee count or other nonsensical data points -- I've heard all of the reasons not to change. And I've heard the tough questions from board members, too. 

One of the reasons not to change is, perhaps, that the idea sounds like an awful lot of work. But I break down that work into four different buckets and twelve sequential steps. The four buckets are Formula, Mindset, Process and Approach. 

Formula allows us to not have to guess. Formula means we have predictable steps and predictable outcomes. Formula says this goes here and that does not. When we apply the formula, we know where the gaps are -- and when to STOP adding value. 

Mindset helps us to make better decisions. Mindset is the small hinges that swing really big doors. Mindset will help you stay on a profitable path. 

Process is a series of steps to get from here to there. Processes have timelines. Processes have scripts. Processes can be delegated, assigned and applied.

The Approach is where your Formula, Mindset and Process are introduced to a member. The approach allows a member to see the new options for the first time and guides them to the place that's right for them -- based on their choice rather than you telling them how much to pay. 

These steps make changing to tiers LESS work than what other organizations have gone through when attempting to do it on their own. 

Building more value requires a plan and that's why I'm inviting you to apply for my program called ChamberThink Blueprint. 

Here's what you get:

1. Instant access to my video tutorials so you can get started right away
2. The ChamberThink Blueprint itself -- a workbook that we will walk through together
3. A LIVE nationwide Build Day on Thursday November 9th, Noon to 5pm Eastern Time
4. Another LIVE training day -- Launch Planning Day -- will be November 30th
5. You get my Million Dollar Menu
6. You get Upgrade Training and support via monthly coaching calls -- you get to choose: 6 months or unlimited
7. You get to participate in a group with other chambers who are doing the same as you, at the same time.

My consulting clients invest as much as $25,000 for these resources, but this isn't consulting. When I do a consulting project, we talk about everything from staff structure and roles to programs and brand... everything. But this is different. It's not consulting.

It's a coaching program in different stages where, together, we will focus on the pricing formula, the value formula and menu format that will finally pull you up from the fair-share model that has been holding you down. 

And because it's not consulting you can have access to these resources at a fraction of the cost of consulting. 

If this sounds interesting to you, I'm inviting you to apply now.

Now, the information I'm asking for in your application isn't complicated. It's basic information about your organization and what you're trying to accomplish so that I can start preparing the best resources for your specific needs. The application is not commitment from you to join the class, it's just the first step in the process. My invitation to apply for the class is not a guarantee that you'll be accepted into the course, but again, it's a first step so that I can find out how I can help you the best.

You'll want to pay attention to the Registration Deadline posted on this page. The video training resources will be released starting in just a few days. Click on the registration button to answer a few questions about where you are right now and where you want to be. I'll be reviewing each application personally and then reach out to you about your next step if you qualify. 

To elevate your Chamber’s value and drive more revenue, here’s how it works: 

1. Tell me about you and your Chamber in the application

2. Book a time in October to have our private onboarding session where you and your team can ask questions

3. Block Thursdays, November 9th and 30th for you and your staff... Noon to 5pm Eastern Time.

Apply to join ChamberThink Blueprint today.

So you can stop worrying about not having the resources your community needs to solve their most significant problems, or delaying your chamber’s dream projects that you know can make your community thrive, or experiencing the high churn of members who leave your organization because they’ve stopped receiving value. Instead, build better relationships with influential members who want to partner with you on your big dream projects, watch as member engagement and experience skyrocket from the increased value, and become the advocate for solving your region’s most challenging problems with other business leaders just like you.